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ORIGINAL RESEARCH
The Impact of E-Commerce Adoption and Carbon
Emission Reduction on Green Supply Chain
Performance in Agri-Food Business Sustainability
1
School of Modern Logistics, Guangzhou Panyu Polytechnic College, Guangzhou, 511483, China
Submission date: 2024-04-22
Final revision date: 2024-07-18
Acceptance date: 2024-09-03
Online publication date: 2024-11-04
Publication date: 2025-11-04
Corresponding author
Renyan Long
School of Modern Logistics, Guangzhou Panyu Polytechnic College, Guangzhou, 511483, China
School of Modern Logistics, Guangzhou Panyu Polytechnic College, Guangzhou, 511483, China
Pol. J. Environ. Stud. 2025;34(6):6589-6605
KEYWORDS
TOPICS
ABSTRACT
Agriculture, the primary source of human food, faces sustainability threats due to the complex
interplay of political, social, and environmental factors, as well as the rapid technological advancements
of the current era. Therefore, this study examines the effect of e-commerce adoption and carbon emission
reduction on green supply chain performance in sustainable agri-food businesses. Carbon emission
reduction is also used as a mediator between e-commerce adoption and green supply chain performance.
Our study also measured the moderating effect of the size of the enterprise on the relationship between
e-commerce adoption, carbon emission reduction, and green supply chain performance. We further
developed a synthesized research framework based on resource-based view theory and existing
literature. The 634 participants' data on e-commerce adoption, carbon emission reduction, and green
supply chain performance were collected from the representatives of the target population using a 22-
item survey questionnaire. Partial least square structural equation modeling (PLS-SEM) was used to
measure the direct and indirect effects. Our results revealed that e-commerce adoption and carbon
emission reduction have positive and significant effects on green supply chain performance. Results also
proved that carbon emission reduction has a positive and significant mediating role in the relationship
between e-commerce adoption and green supply chain performance. Moreover, results indicated that
the size of the enterprise has no significant effect on the relationship between e-commerce adoption,
carbon emission reduction, and green supply chain performance. Furthermore, it was concluded that
e-commerce adoption and carbon emission reduction amplified green supply chain performance.
Mediation clarifies its role in strengthening the relationship between e-commerce adoption and green
supply chain performance in sustainable agri-food businesses. Findings provide valuable implications
for policymakers and strategic management to promote e-commerce adoption in agri-food business
firms.
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