ORIGINAL RESEARCH
Does Public Environmental Attentions Improve
Corporate Sustainability? – The Mediating Role
of Corporate Environmental Responsibility
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Beijing Petroleum Managers Training Institute, Beijing 100096, Beijing, China
Submission date: 2023-12-09
Final revision date: 2024-02-26
Acceptance date: 2024-03-28
Online publication date: 2024-10-07
Corresponding author
Jingwei Qiu
Beijing Petroleum Managers Training Institute, Beijing 100096, Beijing, China
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ABSTRACT
With the increasingly serious pollution problem, environmental protection issues are also attracting
the public’s attention. This article selects Chinese manufacturing listed companies from 2013 to 2021 as
research samples to examine the impact of public environmental attention on corporate sustainability,
as well as the impact mechanism and heterogeneity between the two. The results indicate that, firstly,
public environmental attention promotes corporate sustainability, environmental regulations promote
corporate sustainability, and the impact of public environmental attention on corporate sustainability
is positively moderated by environmental regulations. Secondly, public environmental attention
promotes the sustainability of enterprises through enhancing corporate environmental responsibility.
Finally, further research has indicated that there are differences in the impact of public environmental
attentions on corporate sustainability based on the heterogeneity of scale, region, and ownership of
enterprises. In large non-state-owned listed companies, as well as in the eastern and coastal regions,
public environmental attentions are more related to corporate sustainability.